New Quarter = New Goals Accomplished

You know, I think I’ve always wanted to start a clothing line. I vividly remember sketching designs for our cheerleading uniforms in grammar school and re-designing all the hottest Nikes I couldn’t afford. I was customizing Nike’s before it was ever an option on a website.
So earlier this year when I decided that I would design and make a few t-shirts, I knew I wanted them to be innovative. Like any entrepreneur, I’m pretty particular about what I put my name on. So the excitement that comes with putting the EbonySun logo on these designs is next level.

We* officially debuted two original designs last week at our very FIRST pop-event (pictured below). That means we officially slayed two goals this month! We already had the “Distinguish Yourself” design and the “#ProtectUs” shirt which made its debut on Juneteenth. So releasing the “Don’t Fold” and “Mind Your Business(es)” shirts next felt like a step in the right direction.

Our warehouse is small but mighty.

The catalyst for all of these designs are, of course, centered around personal lessons or and social issues—many of which I’ve written about on the Sincerely, Tyra blog or our social media platforms. So there is an intentional level of brand connectivity happening between the writing that we feature and these designs. Even the EbonySun logo and motto looks like something we would don on the Sincerely, Tyra side of the house. 

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EbonySun logo and motto.

Our next goal is to facilitate a collaborative of women-owned small businesses in the creation of a scholarship fund focused on teen mothers. The “#ProtectUs” shirt (originally titled the Rekia shirt) is a not-for-profit sale item for this very reason. Until the collaborative group is formed, this shirt is our healthy reminder to protect every facet of Black womanhood. This design will likely become the flagship for funding the scholarship fund. If you know of any organizations or small businesses that we should partner with for this endeavor, please email details to info@sincerelytyra.com


Each shirt can be found on our Etsy shop  (https://www.etsy.com/shop/EbonySun) and custom orders can be placed using the following Google Form. Of course, we’d love our subscribers’ feedback on the designs! So hit reply and tell us what you think! Or let us congratulate YOU by sharing any goals you’ve accomplished this year with us!

—Sincerely, Tyra 

*Right now, “we’re” a design team of one (perhaps, one and a half if you count assistance from my five-year old daughter). But prayerfully EbonySun and Sincerely, Tyra will be able to hire an administrative assistant and a design assistant before Quarter 2 of 2021. The best way you can support us with this next goal is through prayer. Thanks in advance!

**We = trusted team members are being spoken into existence. 

Last Sunday’s POP-UP event display.
EbonySun’s Creative Director, TyraShange, wearing the “Mind Your Business(es)” shirt.
Prepping the “Mind Your Business(es)” shirts for the Pop-up event.
The “#ProtectUs” shirt gets a new colorway!
Getting the “Don’t Fold” Shirt prepped for special delivery.

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